Visiting John Deere in Mannheim

Take some time and read a short report about our first company visit to John Deere Factory in Mannheim. Thank you Brian for providing this interesting insight!

by Brian Sutera

john-deere-by-brian-suteraOn our first company visit in Germany, we ironically went to visit the John Deere Factory in Mannheim. John Deere is an American born corporation dedicated to integrity, quality, commitment, and innovation in manufacturing agricultural, construction, and forestry machinery as well as diesel engines, drivetrains, and other heavy duty equipment. Of course, most people recognize the brand for their bright green and yellow lawn maintenance equipment. Do not be fooled, these colors are in fact a staple to their brand as we saw the whole factory building completely surrounded in that same green and yellow colors. […]

At the factory, we were able to observe the completely innovated construction and lawn care equipment on display for all to see. We learned about each tractor and the detail that goes into manufacturing and delivering the product, in a timely matter, to the customer. Although born in America, John Deere manufactures equipment throughout Europe and even specially customizes each tractor with concern to the geographic region the “big green tractor” will eventually be delivered to. Considering this was our first company visit, we finally were able to witness how much of a global impact an American company has around the world.

Having this opportunity that was unlike any other, we had the chance to walk through the manufacturing facilities and watch each nut and bolt be tightened on the beginning framework and continue down the supply chain to the last test-driving farmer maneuvering the 215 horsepower machine capable of pulling up to 12,000 pounds.

What I found most interesting was their commitment to customer assurance. To properly test how each tractor would feel to all sizes of farmers around the world, they actually hire farmers from different countries to personally come to their factory in Mannheim and put it to the ultimate test in the field. I found this important because John Deere takes that extra step in the supply chain to guarantee quality with the help of their experienced customers. […]

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